has dramatically altered pricing on more than 135,000 of its parts and
accessories. The change in pricing has allowed Yamaha to be more competitive
with aftermarket, online and foreign vendors. Some items have been decreased more
than 50 percent.
alignment covers all product groups that Yamaha sells, from the smallest engine
components to the largest bolt-on accessories. The changes aren't limited to
obscure, dated, highly stocked parts. Some of Yamaha's popular "fast moving"
parts have received some sizeable decreases as illustrated in the examples below:
PRODUCT PART OLD MSRP NEW MSRP
Motorcycle Air Filter $49.79 $39.60
Motorcycle Passing Lamps $168.95 $131.95
Outboard Gauge Kit $443.16 $352.98
Outboard Propeller $164.82 $139.19
Snowmobile Piston Ring Set $50.84 $39.96
Snowmobile Semi-Rigid Saddlebags $219.95 $169.95
ATV Brake Pad Kit $51.78 $41.12
Side by Side A-Arm Skid Plates $164.95 $138.95
WaveRunner Cover $307.95 $232.95
Sport Boat Wakeboard Rack $549.95 $410.95
General Chain $69.55 $34.38
the pricing overhaul, Yamaha Canada's
national manager, Parts & Accessories Sales Jay Bretherick, said, "Yamaha
customers can now get the quality, fit, and finish of Genuine Yamaha Parts
& Accessories at a price comparable to those products supplied by other
vendors. We feel that if given similar pricing, most customers would prefer to
use OEM equipment for its quality and fitment advantages."
and accessories are developed in conjunction with the unit and are specifically
made for a Yamaha, not an ill-fitting universal product designed for different
makes and models.
"If you visit Yamaha-motor.ca, you'll see
we've highlighted over 1100 accessories that have had a 10 percent or greater
decrease from the original MSRP. When you factor in the tens of thousands of
parts that were also impacted, this is some of the biggest news to come from
Yamaha Motor Canada in quite some time."