Haslett, MI - The snowmobile manufacturers are
completing production of the 2013 model snowmobiles as snowmobilers eagerly
await the upcoming snowmobiling season. 2013 brings renewed optimism and a
positive outlook for the manufacturers and related suppliers.
The 2013 models were introduced to the
public at the sneak peek shows held across North America
this past spring. The International Snowmobile Manufacturers Association is happy
to report that attendance at shows across the country was healthy and
enthusiasm for new snowmobiles strong. Outdoor enthusiasts and snowmobilers
alike have pent up demand to enjoy the winter on a snowmobile. Enthusiasts realize
the manufacturers are building quality, clean, quiet, responsive machines for
all of us to enjoy.
New engine technologies and ride
performance technologies have been introduced with the 2013 models as well as
improved efficiencies and handling characteristics.
The fall show circuit is shaping up to be
strong and many of the snowmobile show promoters are forecasting strong
attendance and new product offerings.
The manufacturers are also encouraged by
the dramatic increase in visitation to the Go Snowmobiling website, which is designed
for new snowmobilers and non-snowmobilers. This past year, 24 percent of the
visitors to the Go Snowmobiling website were non-snowmobilers and a high
percentage of those visiting the site stated they were in the market to
purchase a snowmobile and planned to do so within a year. Not only are non-snowmobilers visiting the
site for the first time but they are doing so in record numbers.
During the 2011-2012 snowmobiling season,
more than 3,528,000 visitors came to the www.GoSnowmobiling.org
website. This data compares to 1,512,000 who visited the site in 2008-09. The
interest level is high, the fall shows look like they are going to be sold out
and full of excitement.
We are looking for a great snowy winter
in the snowmobile community. Plan on visiting your local snowmobile dealer and
your local snowmobile show this fall and bring a friend to go snowmobiling.