Boulder, CO - Outlast Technologies, leader in heat and
moisture management, expands its presence in the North American market via a
partnership with Yamaha Motor Canada to bring winter riding gear and an
all-weather jacket to market for the 2012-2013 season. New products feature six
different lines including the Yamaha X-Country, Yamaha
Revi Mountain,
SnoForce X-Country, SnoForce
Revi Mountain,
Yamaha Regulator and TRIC Regulator styles.
"Our partnership with Yamaha is indicative of the versatile functionality of
our technology from everyday wear to performance products," Heather Manuel,
Outlast North America sales and marketing director, said. "We want consumers to
experience the extra-sensory comfort that our technology provides, whether
they're running errands or participating in activities like snowmobiling."
All jackets and bibs in Yamaha X-Country, Yamaha
Revi Mountain,
SnoForce X-Country and SnoForce
Revi Mountain
lines feature an Outlast fleece/tricot lining to keep users at an even,
comfortable temperature. The Yamaha Regulator and All Weather TRIC Regulator
jackets feature a micro-denier fleece liner, resulting in a personal climate
control system for a year-round coat regardless of season.
Men's Riding Gear and suggested retail price:
- Yamaha X-Country Jacket - $289.95
- Yamaha X-Country Bib - $249.95
- Yamaha Revi Mountain Jacket - $269.95
- Yamaha Revi Mountain Bib - $219.95
- SnoForce Revi Mountain Jacket - $269.95
- SnoForce Revi Mountain Bib - $219.95
- SnoForce X-Country Jacket - $289.95
- SnoForce X-Country Bib - $249.95
Women's Riding Gear and suggested retail price:
- Women's SnoForce X-Country Jacket - $269.95
- Women's SnoForce X-Country Bib - $219.95
- SnoForce X-Country Jacket - $269.95
- SnoForce X-Country Bib - $219.95
Boots styles and suggested retail price:
- Yamaha Glacier Boots - $189.95
- SnoForce Glacier Boots - $189.95
All weather jackets and suggested retail price:
- Yamaha Regulator - $199.95
- TRIC Regulator - $199.95
"We're constantly looking for new ways to exceed customer expectations of our
products and Outlast technology allows us to do just that," Bryan Hudgin,
Snowmobile Marketing Supervisor, Yamaha Motor Canada, said. "The technology
provides an added value that is in line with our core philosophy of combining
engineering, ergonomics and environmental sensitivity to create `humachine
technology' or the harmonious union between human and machine."
Outlast technology is a proactive moisture management solution that controls
moisture before it begins, for increased comfort. It continuously absorbs
excess body heat and releases it to maintain a constant body temperature. This
differentiates from passive technologies, such as wicking or quick-drying, that
provide benefits only after the body has started to overheat and sweat.
For more information and to find a Yamaha dealer, visit www.ymaha-motor.ca.