Pleasant Prairie, WI. – Yamaha Motor Corporation, U.S.A. announced the appointment of Rob Powers to the position of Snowmobile Product Manager. In this leadership role, Powers will capitalize on the strengths of Yamaha’s snowmobile product line and be a key decision maker driving the direction of Yamaha snowmobiles in the future.
Powers, a 13-year Yamaha veteran, returns to the Snowmobile Division after a three-year tenure as the Great Lakes Regional Business Manager. “I am thrilled to take on this new role at Yamaha,” he said. “I look forward to working closely with all of the snowmobile team members and our dealer partners to continue growing our business by delivering the very best quality products and services.”
“This is an exciting opportunity to move Rob back to the Snowmobile Division,” commented Henio Arcangeli, Jr., President of Yamaha’s Motorsports Group. “We are glad to have such a passionate snowmobile enthusiast leading this team. His love for the sport and the people who ride will help Yamaha to continue bringing premium and innovative technology to the snowmobile market.”